College Guidance and Counseling

Personalized counseling services above and beyond what is typically found in school

Sending children to college is one of the largest investments families may ever make, second only to buying a home. With more than 2,300 accredited 4-year colleges in America, selecting the right one can be a daunting decision. Few parents or school counselors have the resources needed to guide a student toward the best college choice. The unprecedented increase in college applications over the last several years has made the college admissions process more competitive and complex than ever. To successfully navigate these turbulent waters, a student must stand out and truly demonstrate why he or she is such a great match for each college under consideration.

Judi Robinovitz Certified Educational PlannerThat's where the specialty college-planning services of Judi Robinovitz Associates play a pivotal role. Judi and her staff of educational consultants offer a high level of personalized college counseling that students might not get in school.

Since 1980, thousands of families have turned to Judi, a seasoned professional who partners with students to help them choose and apply to the “best fit” colleges that will foster their academic and social growth.

Because Judi travels across the country to visit dozens of colleges every year – meeting with admission officers and students, touring campuses, and learning about the current campus culture – her personal insight provides a student with a much deeper understanding of each college than can be conveyed in a college catalog, guidebook, or website.

In a nutshell, we teach our students how to distinguish themselves from other qualified applicants, thus increasing their potential for acceptance to their top-choice colleges.

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Judi performs a comprehensive assessment of a student's abilities, personality, interests, and goals in order to identify the college learning environment that best suits the student. Her thorough review of a student’s academic and extracurricular interests helps pinpoint and highlight the student's passions. Judi then recommends an action plan to help the student develop those passions with college admissions in mind.

Targeting the Best Fit Colleges

Judi identifies a range of colleges targeted to match the particular needs of the student:

  • Academic
  • Geographic
  • Social
  • Religious
  • Financial
  • Special Interests

Lacking outside counsel, students often limit their choices to colleges their friends attend, well-known colleges, or schools close to home. Judi’s firsthand knowledge and professional contacts widen the choices by encouraging students to consider a greater number of appropriate colleges.

A Full Range of Services

Judi’s expertise puts a student ahead of the pack with cutting-edge advice on how to make the most of high school years, and then fulfill college dreams. Her college planning includes this full range of services:

  • Complete student evaluation (academics, test scores, activities, goals, strengths, weaknesses)
  • Identifying colleges where the student will be most comfortable and successful based upon academics, career goal, social life, geographic location and setting, student body size, class size, religion, special interest activities, and financial considerations
  • Specialized research into unusual majors or programs
  • Ongoing consultations with a student and family throughout the college planning process (curricular and extracurricular guidance, SAT/ACT testing schedule, admissions “savvy,” special needs)
  • Creating an activity résumé with a student to showcase leadership, initiative, creativity, outreach, and impact
  • Brainstorming application essay ideas with a student and refining the essays through an iterative editing process
  • Thorough application review
  • Preparing a student and family to make the most of college interviews and visits
  • Debriefing after college visits to further refine the college list
  • Communicating with college admissions counselors, as required
  • Monitoring a student's application and testing calendar to help keep a student on schedule
  • Follow-up through freshman year for families who would like to keep in touch with us

Our families continually tell us about the two things we do best:

  1. We take the stress out of college planning.
  2. We give their children an edge.

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Comprehensive or Hourly College Counseling Services

Although most families engage our services on a comprehensive basis, college counseling is available on an hourly basis as well. This way, students can utilize our services as much or as little as needed, and target those areas that they feel are most relevant (for example, just the application essays or the college list).

If you're ready for college counseling, but want the flexibility of our hourly option, we can still assist you score at the top with the following services:

  • Academic assessment
  • Extracurricular enhancement & project planning
  • College list and finding "best-fit" schools
  • Testing calendar and study schedule
  • Interview preparation
  • And more!

Connect with us below to get more information on our hourly college counseling option.

Additional Services

We offer college counseling services tailored to special situations, including the following:

  • Student athletes
  • Students with learning disabilities
  • Students interested in the visual and performing arts
  • Transfer students
  • International students
  • Students looking for a gap year experience before or during college
  • Students who need a 13th year (post-graduate high school year)

Many of our former students return to us for guidance through their application process for graduate, law, med, and business school.

We also specialize in guiding students to plan unique extracurricular projects to enhance their lives and help set themselves apart in the college application process.

Comprehensive College Guidance and Planning

Get started early to help position your student for success—in high school as well as in college admissions!

building a college list

Starting Early: A Progression of Services

woman wearing blue denim jacket holding bookGetting started with college planning as early as the freshman or sophomore year (or even in middle school) is an ideal way for us to help position a student for success – in high school as well as in college admissions! Even if a student begins to prepare for a college with us in the junior or senior year, we’ll maximize the student’s high school experience, both academic and extracurricular, giving a student more of a competitive edge when applying to college. Our comprehensive services ensure that a student’s academic and extracurricular programs lead to a successful college application process. We strongly recommend beginning as soon as possible, so that by the spring semester of the junior year (when most high school counselors are only just beginning college planning) a concrete plan is already in place.

Regardless of when you start college planning with us, you’ll meet regularly with our founder, Judi Robinovitz, Certified Educational Planner. She begins by giving a family a clear understanding of how colleges make decisions – and develops an action plan to help the student improve his or her chances for admission. Here’s what you can expect:

Early Planning and Guidance to Enrich a Student’s Life and…

  • Create a plan for all remaining years of high school course work
  • Pinpoint any academic weaknesses and make suggestions for improvement
  • Consider academic enrichment and courses for credit beyond the regular school day
  • Recommend extracurricular activities that help a student find his or her passion
  • Shape a student’s outside interests in creative ways to provide a clear focus on the future
  • Collaborate with a student to plan and implement a unique extracurricular project to showcase initiative, leadership, interests, organization skills, and community impact
  • Identify meaningful, productive summer opportunities that support college and career goals
  • Formulate a resume to complement college applications; to help ensure the best letters of recommendation; to supplement alumni interviews; and to apply for summer programs, jobs, internships, honor societies, and scholarships


  • calendar banner - rawpixel-633847-unsplashOrganize a long-range testing calendar and tutoring plan and preparation for the PSAT, SAT, ACT, and AP exams
  • Identify college visits that will help fine tune the college list, clarify college goals, and improve chances for admission
  • Prepare a family to glean the most from each college visit

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The Last Two Years of High School

During a student’s junior and senior years, we focus on the “college list,” the application process, and the most effective ways for a student to present himself or herself to colleges. Meeting with Judi for guidance and support, a student will get an individualized plan to help enrich his or her life and develop a competitive edge when preparing for college admission. Here’s what we’ll do:

Academic Assessment

  • Evaluate and interpret a student’s academic record from the perspective of a college admissions committee
  • Pinpoint academic areas where a student will benefit from additional support, and implement new study methods to help a student achieve greater academic success
  • Select remaining high school courses which will provide a fulfilling schedule of challenging and exciting classes

Extracurricular Enhancement

  • soup kitchen - victoria-kubiaki-1402284-unsplashEvaluate and help shape a student’s extracurricular activities that highlight passion, meaningful commitment, and impact
  • Identify leadership roles and unique opportunities to enrich a student’s life and help the student stand out in the college application process
  • Collaborate with a student to plan and implement a unique extracurricular project to showcase initiative, leadership, interests, organization skills, and community impact
  • Create a résumé to showcase student achievements (submitted with college applications, given to teachers and guidance counselor to help ensure more personalized recommendations, shared with interviewers, submitted for honor society selection and scholarship consideration)
  • Recommend summer activities that focus on a student’s future and enhance his or her college admissions profile

Application Savvy

  • Formulate an overall strategy for college applications
  • Create tools to help a student and parents effectively manage each college’s requirements and deadlines
  • Discuss the benefits of early decision, early action, and rolling admissions

College List

  • Evaluate a student’s academic and career goals
  • Develop college specifications focused on academic environment, college size, location, social life, special interests, finances, religion – and much more
  • Build a well-balanced list of “best-fit” colleges
  • Provide a list of informative resources to help a student research colleges
  • Create a college-visit plan

Testing Calendar

  • Establish a testing schedule and tutoring plan for the SAT and ACT based on a student’s previous test scores and college goals

Letters of Recommendation

  • Identify the junior-year teachers a student will ask for college recommendations
  • Explain techniques to help ensure getting the best possible recommendations

Interview Preparation

  • Prepare a student for on-campus and alumni interviews as well as local meetings with admissions officers
  • Role-play to ensure a great interview every time

Essay Advising

  • typewriter - rawpixel-623442-unsplashBrainstorm ideas
  • Serve as a sounding board for preliminary drafts
  • Review each draft until an essay is finalized – and sparkles

Application Review

  • Provide feedback to strengthen the application
  • Help a student appear in the best possible light
  • Ensure thematic consistency between application, essays, and résumé

Overview of Financial Aid & Scholarships

  • Discuss the financial aid process
  • Review some key financial aid strategies
  • Identify the best resources for researching scholarships

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Ready to move to the front of the class?

Let's discuss an educational plan that will get you or your student on a path to success.